Market Consulting/Site Analysis:
Forecast for highest attainable price per square foot
Compile condo/loft development project data
Recommended price schedule
Recommend amenities package
Develop purchaser profile
Define demographic target market:
First time home buyers Relocation Buyers
Young Professionals Young Families
Empty-Nesters Investors
Relocation buyers
Evaluate product absorption levels in the marketplace
Recommend, select, and coordinate professionals
including:
Advertising agencies
Public relations firms
Interior designers
Graphic designers
Sales office design
Exterior, Interior and Landscape architects
Recommend design of the common areas and landscape.
Consult on location of project sales and design center
Reality Consultants, Inc. provides strategic
client specific Real Estate Sales and Marketing
services catering to both Development Firms
and Individual Home Buyers a like.
 | | Brooks Avenue Lofts
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 | | Pacific Street @ Ocean Park Townhomes
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 | | Grand Avenue Condominiums- |
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An masterfully designed Mediterranean
townhome community in the heart of
Pomona.
A contemporary new 5 unit townhome
development with international flair and
style just one short block from the Santa
Monica sand.
A contemporary new 6 unit loft develop-
ment with the top of the line amenities
in the heart of the Abbot Kinney area off
Venice.
Brooks Avenue Lofts
Venice, CA
Pacific Street @ Ocean Park
Santa Monica, CA
SERVICES OFFERED TO CA REAL ESTATE DEVELOPERS
To effectively market your condominium development, Reality Consultants, Inc. will analyze and develop a sales and marketing plan that includes:
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Sales Strategy:
Build and manage in-house sales team
Trained sales staff
Establish sales office and design center
Format in-house processing /contract management
Design and manage pre-sales activities
Manage grand openings and additional promotional events
Creation of tenant packages for developer introduction
Prepare outside broker campaign
Manage closings so they are quick and effortless
Marketing Strategy:
Formulate comprehensive marketing plan and budget
Creation brochures, signs, and floor plans
Development of advertising, promotional and Internet campaigns
Creation of website
Establish in-house database
Continually refine marketing plan to meet changing market
DRE Processing Consultation:
Full production of DRE approved budgets
Consultation of common area desirability and how it relates to the
HOA documents.
Grand Avenue Condos
Pomona, CA
Our completed projects include:
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